It doesn't matter how attractive your offer is.
Or how convincing your cold emails are. . .
If your cold emails don't get read, you won't book meetings with prospects.
But this is part of the fun with cold email. . .
So. . .
How can you separate your agency or freelance business from the competition and catch the attention of your prospects in their inbox?
At the end of this thread, I'll be giving you a FREE gift that will improve your cold email success so read the whole thread. . .
The subject line of your cold email decides whether your recipients open or completely ignore your cold email.
So part of the fun with cold email is
Coming up with subject lines that get as much as 70% of your cold emails opened.
Here are 3 keys to scroll-stopping cold email subject lines. . .
1. ALWAYS be testing. The secret is to test a subject line for every batch of 10 cold emails you send out until you get your open rate to 70%.
2. The subject line must be short.
66% of emails are read on mobile devices which only show 25-30 characters of the subject line.
You don't want the meaning of your subject line to be cut off.
3. The subject line must invoke curiosity. Subject lines that invoke curiosity are either
✔️ provide useful information
or any combination of either.